Structured Product Visibility in Google Shopping

Management from €600 / month
Ad spend not included

Google Merchant Center enables structured product advertising across Google services.

For online stores, it is one of the most direct ways to connect high-intent users with specific products — including price, availability and visual previews directly in search results.

What Google Merchant Center Enables

Product-Based Advertising

Your products appear in:

  • Google Shopping,
  • Search results (product cards),
  • Google Images,
  • Performance Max campaigns.

Instead of generic text ads, users see real products with real prices.

High-Intent Traffic

Shopping ads target users actively searching for specific products.
This makes Merchant Center one of the most conversion-oriented paid channels.

International Reach

Google Shopping operates across multiple European and global markets, enabling cross-border eCommerce expansion when properly configured.

AI-Enhanced Shopping Experience

Google increasingly integrates AI into the shopping journey:

  • Smarter product recommendations,
  • Visual product matching,
  • Improved intent understanding,
  • Performance Max optimisation.

We structure your product feed to align with modern search and AI-driven recommendation systems.

No hype — only structured implementation.


What We Do

Product Feed Setup

Feed creation and optimisation,

Attribute configuration (price, availability, category, variants),

Feed diagnostics and error resolution,

Structured data alignment.

Campaign Configuration

Shopping campaign setup,

Performance Max integration,

Budget modelling,

Targeting configuration.

Ongoing Management & Analytics

  • Feed health monitoring,
  • Conversion tracking,
  • Bid optimisation,
  • ROAS monitoring,
  • Performance reporting.

Merchant Center without optimisation quickly loses efficiency.
Continuous refinement is essential.

Engagement Options

Starter

From €600 / month
Feed setup, basic optimisation and Shopping campaign management.


Growth

From €1,100 / month
Advanced feed optimisation, Performance Max integration and structured performance monitoring.


eCommerce Scale

From €1,800 / month
Full product ecosystem strategy: multi-market configuration, advanced feed structuring, remarketing and analytics optimisation.


Ad budgets are managed separately.
Final scope is defined after product feed audit.