Today’s discussion is about a different issue. Some companies employ tricky tactics, such as offering incentives in exchange for reviews or pressuring individuals to leave them.
Of course, such behavior violates existing ranking rules in search engines and ethical business practices. To address this, Google has introduced a new reporting form on Google Maps called the “Business Behavior Report.” This form allows users to report companies that “force” customers to write reviews.
The form, titled “Business Behavior Report,” was added just a couple of weeks ago.
Additionally, Google actively removes fake reviews written by companies or individuals who offer such services. Therefore, it’s strongly advised not to waste your budget on fake reviews. Instead, focusing on PPC, content marketing, or SEO promotion would be far more beneficial and effective, especially in the long term.
(Source: seroundtable)
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